In some cases, Live Eye’s tool is used for security purposes. One particular example is displayed in surveillance footage from a recent attempted robbery. Two masked men enter a 7-Eleven, one toting what looks like an assault rifle. As they attempt to rob the cashier, the Live Eye operator’s disembodied voice kicks into gear: “This is Live Eye security. This is to inform you that you are under CCTV surveillance and we have called 911.” The bandits subsequently scurry out the door, bewildered by the apparent convenience store deity that has chastised them.
While the Live Eye voice gimmick seems to have worked in that scenario, critics have pointed out that not only is it not really that useful, it actually seems fairly dangerous.
“That’s how someone is going to get killed,” an anonymous field consultant for 7-Eleven
told Motherboard, explaining why he disapproved of the product. “You don’t startle someone with an assault rifle. That violates 7-Eleven policy. There’s a reason why the silent alarm is silent.”
On top of this, what Live Eye’s product is mostly designed to do is surveil employees and regulate how they work. In another
video posted on the company’s website, it shows “the Voice” interrogating a convenience store employee whose friend has stopped by to visit. Basically, the tool can be used as an ever-present manager, tasked with literally looking over the shoulder of employees at all times.