In 2002
Barnsley toyed with a redesign as a Tuscan hill village as it sought out a brighter post-industrial future. In 2021 it adopted the airily vague slogan “the place of possibilities”. Now it is trying a different image: Britain’s first “tech town”.
The technology secretary, Liz Kendall, has anointed the South Yorkshire community as a trailblazer for “how AI can improve everyday life” in the UK.
In the latest move in Labour’s drive to inject AI into Britain’s bloodstream, the government has announced four US tech companies – Microsoft, Google, Cisco and Adobe – have agreed to help as the council pushes to apply AI to local schools, hospitals, GPs and businesses in Barnsley, an area of South Yorkshire which has
struggled with unemployment and deprivation since the coal pits closed.