I'm glad that they realize that BlueSky could go the way of Twitter literally any minute and that's a very real problem that I fear many Twitter escapees don't realize they're setting themselves up for.
But every time I read an article like this I want to scream. I do not know why people are so incredibly hostile to ActivityPub, but it's there, it's robust, it already exists, and it is ALREADY immune to "billionaire capture". The Fediverse has a microblog alternative, AND a regular blogging alternative, AND video streaming alternative, AND a photo sharing alternative, AND a newsboard alternative. You could spend $30 million dollars on developing these further and it would be a much better use of the money - but, I get it, generally if you did that you wouldn't get to start a new "foundation" and use some of that money to pay yourselves executive-level salaries.
Yeah, I don't get it. I think I mentioned before, its also the ultimate verification mechanism in the end too. Just going off the original article a bit, Mark Ruffalo couod be
MarkRuffalo@hollywood.social (or whatever) and we would always know its him because the hollywood.social instance could be controlled, by the industry.
And even better, he could have that account, for celebrity promotion, but then also be
MarkRuffalo@activists.social (once again, or whatever) for his political causes, if Hollywood exects want these people to seperate themselves. But also, once again, its also now out of singular control, so if Hollywood decides Mark is being too spicy for them, and they dump him for whatever reason, he still has his voice or whatever.
The point is more that for the more casual/lazy types of celebrities, or politicians or whatever, they can just be on the "Official Gated Instance".
And people from where ever can just follow them.
As for Bluesky going the way of Twitter, I feel like that is definitely something a lot of people are aware of on some level.