Amazon hates Perplexity's Comet AI shopping "agentic"

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They hate it so much, they're suing Perplexity over it.

Amazon sues Perplexity over 'agentic' shopping tool

Amazon sued Perplexity AI on Tuesday over the startup’s "agentic" shopping feature, which uses automation to place orders for users, saying it covertly accessed Amazon customer accounts and disguised automated activity as human browsing.

The clash highlights an emerging debate over regulation of the growing use of AI agents and their interaction with websites, aiming to make them more autonomous and capable of handling everyday online tasks.

In the suit, Amazon accused Perplexity of covertly accessing private Amazon customer accounts through its Comet browser and associated AI agent, and of disguising automated activity as human browsing.

Perplexity’s system posed security risks to customer data, Amazon added, and the startup had ignored repeated requests to stop.

"Rather than be transparent, Perplexity has purposely configured its CometAI software to not identify the Comet AI agent’s activities in the Amazon Store," it said.