- Sep 23, 2018
- SL Rez
- Joined SLU
- Nov 2007
- SLU Posts
I think per-ad revenue has fallen off a cliff, so they are rolling more ads.YouTube is getting more aggressive with forcing mid-rolls on creators. This is just going to make more people use ad blockers.
Creators are able to put breaks in their timelines, and that seems like a tool they could use to create breaks for mid-rolls. But eight in a 30-minute video? Very little youtube content is worthy of ad breaks at all.
The dollar value they put on your time is insulting. Something like four tenths of a penny if you watch the ad. To demonstrate my willingness to participate in a more sensible funding model, I subscribe to youtube premium, rather than just running an ad blocker. But if they start rolling ads on premium (and they will), I'm out.